Give Your Feed Subscribers Access to Exclusive Content
Chris Garrett is a professional blogger who was previously involved in the high profile performancing.com. With an innovative strategy, he launched a new blog a week ago and already has more than 500 subscribers.
Chris is giving away an ebook on Killer Flagship Content. Promotions like this often involve the visitor subscribing to an email list. But Chris is launching a blog and wants people to subscribe to it. So he has come up with a novel way to make the ebook available to those that do subscribe.
Embedding a call to action in a feed is not a new thing. We’ve seen the social bookmarking, social media, advertisements and find out more about services links etc. But this is the first time I have seen a link to an ebook embedded in a feed, that is only available through the feed. A clever strategy indeed.
What else could you embed in your feed to reward subscribers?
(via Copyblogger)
Written by Thomas Holmes and posted on Monday, 19th February, 2007.
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